One of the most powerful marketing tools in today’s consumer technology world is the web site; the customers’ portal of information and in many cases a main purchasing avenue. LVFF can help you and your clients make sure their web site is appealing and user friendly for your consumer base. We are experienced in conducting usability tests ranging from 1-on-1 usability sessions with in-depth qualitative probing to larger usability clinics with up to 25 terminals with more quantitative data collection for statistical analysis.
No matter your methodology, Las Vegas Field and Focus can help you understand how your customers are interfacing with your web site, identify the functionality that would make it more user friendly for your customers and provide analysis to initiate actionable changes to increase overall consumer satisfaction with site interaction.